A Day In The Life Of A Good Idea

Howard Schultz likes to tell the story about the time when he was struggling to turn his small coffee shop business into a unique and successful enterprise. Faced with a seemingly desperate financial situation, his father in law sat him down on a park bench and asked him to give up his “dream and hobby” and to get a “real job” to support his family. But Mr. Schultz could not let go of his dream. He knew, deep down, that his idea would work. More determined than ever, he went on to build the most successful coffee shop business the world has known. Most likely, there is a Starbucks store near you.

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